Attraction Marketing Explained
Salespeople have been using attraction marketing since the sales industry began. We also use it in our everyday lives. It is communicating in a way that is attractive to others. Therefore, having prospects chase you, rather than you chasing prospects. As a result, you will automate sales, support, engagement, and whatever you want.
Attraction Marketing Online
Attraction marketing is done differently online than in offline marketing. The reason for this is because it's not face-to-face. For equal persuasion, you must skillfully arrange your words to connect with your audience. Power words have the ability to grab a reader's attention at a subconscious level. And, the reader doesn't realize they are pulled into the content until they take action.
The A-B-C's of Attraction Marketing
A = Align
Align your message with your audience in an authentic way. When you are a product of your product, you know how to convey your message without having to “pitch” it. When you sell something, it comes across as fake. The only way to persuade your audience, is to be authentic and endorse only what you have experienced.
B = Believe
Believe in your products or services. And, your ability to assist your customers in any way. Being accessible to your customer and ensuring that you offer quality is important. Your customers will be confident that you represent quality products if they see you as a quality person.
C = Communicate
Communicate and connect in a consistent manner. Your audience wants to hear from you in a personal way. The key is to set a schedule so your audience knows when to expect you. Make your content connect with your audience instead using a “sales pitch.”
Use the ABC's of attraction marketing for your business by sharing a system designed for online success.